By KEVIN DRAPER and SAPNA MAHESHWARI from NYT Sports “Everybody in the digital video industry is pretty much in agreement that 30 to 40 percent of the ad impressions that are delivered out there don’t really exist.”http://nyti.ms/2Hf6RjS
Wednesday, February 14, 2018
How Many People Are Watching the Olympics? NBC Attempts a Tricky Head Count.
By KEVIN DRAPER and SAPNA MAHESHWARI from NYT Sports “Everybody in the digital video industry is pretty much in agreement that 30 to 40 percent of the ad impressions that are delivered out there don’t really exist.”http://nyti.ms/2Hf6RjS
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